How to track and measure success in your organisation

The best way to measure your organisation's success is by tracking business metrics. This article will explain why you should track and measure success, as

The best way to measure your organisation's success is by tracking business metrics. This article will explain why you should track and measure success, as well as provide a few suggestions for how to begin. Read on to learn more about the benefits of creating an organizational culture of measurement, tracking KPIs (key performance indicators), developing a plan for monitoring performance, and more.

What is Success?

Success means different things depending on your industry and your company,  but in general, the key success factors in any organization are the following: 

  • Customers: How well is the organisation meeting the needs of its customers? 
  • Employees: How satisfied are employees with their work environment, compensation, and opportunities for growth?
  •  System: How effective is the organisation's management structure, processes, and technology in supporting the organisation's goals?
  •  Culture: What are the values, attitudes, and beliefs that guide the organisation's decisions? 

Success also depends on the context of the organisation, the market it's operating in, its competition, and its partners. A successful business can also be unsuccessful if it fails to meet the needs of its customers or employees.

Why Track Success?

Business metrics provide a critical measure of success that can help organisations stay focused on their goals. Metrics provide critical data, allow for more in-depth analysis, and can be used to benchmark performance and identify areas of improvement. 

As an organisation's success may vary, it's also important to track and measure the success of individual employees. Doing so can help organisations identify areas of improvement and better determine compensation levels.

In addition, tracking and measuring the success of partners and vendors can help ensure that all parties involved are getting the most from their relationship. 

Finally, measuring and tracking success can help an organisation determine if it's on track for sustainability. This is especially important in today's day and age where consumers are driven by more socially and environmentally conscious factors.

The 3 Benefits of Tracking and Monitoring

  • Increased productivity: A key goal for any business is to increase productivity. Tracking metrics can provide an objective way to measure the effectiveness of employees and the efficiency of their processes. This data can be used to identify areas for improvement, which can be combined with employee feedback to improve performance and results. 
  • Better customer service: Another key benefit of measurement is the ability to improve customer service. To do so, businesses can analyse metrics such as process times and employee performance to determine where improvements are needed. 
  • Improved performance management: Organisations can also use metrics to better manage performance. Using KPIs, businesses can measure and track performance across a variety of areas, allowing them to identify areas where they’re succeeding and where they need to improve.

Developing a Plan for Measuring Success

Without a plan for measuring success, it’s nearly impossible to determine how your organization is doing. A plan for measuring success should cover the following areas: 

  • The organisation's goals: The most important aspect of creating a plan for measuring success is understanding the overall goals of your organisation. This can be as general or specific as you like.
  • The organisation's metrics: Next, identify which metrics will be used to measure success. Make sure that the metrics are clear and concise so that there are no misinterpretations.
  • The measurement period: Finally, identify when the metrics will be collected and analysed. This will depend on the type of metric you’re collecting.


Business metrics provide clear and concise ways to track and measure the success of an organisation. The three key benefits of tracking and monitoring are increased productivity, better customer service, and improved performance management.

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